Get unique content with our product description writing service and benefit from SEO optimized copy that converts your website visitors into loyal customers.

What makes an effective product description?

Your online product descriptions need to grab the attention of visitors to your eCommerce store, preventing them from searching elsewhere. The wording should reel them in, keep them engaged and encourage them to buy your products there and then.

A well-written product description needs to describe the item with enough detail to make the reader feel as though they are looking at it in a bricks-and-mortar shop. That being said, it mustn’t be mundane and the key product features need to be highlighted clearly. Your compelling description needs to convey how your product can benefit the reader and that it’s a must-buy item. This needs to be done in such a way that they don’t even think about comparing it with a competitor’s site.

The information needs to be detailed but concise enough to keep the reader’s attention. Shoppers tend to scan product descriptions for relevant information so it is beneficial to include bullet points highlighting the unique selling points of your item. You also need to ensure the writing tone matches your brand, keeping all of your product descriptions consistent throughout your eCommerce store.

At Morex, our expert writers understand just the right compromise between detailed product information and storytelling to keep your readers engaged and convert them into shoppers. They take the time to learn your brand’s style and tone, incorporate keywords to enhance your SEO, and ensure your highly converting copy is unique.

The importance and benefits of great product descriptions

The first-rate product descriptions written by our pool of experienced writers do more than just favorably reflect the products you sell online. They also serve to:

• Increase traffic to your eCommerce store
• Generate more sales from your eCommerce store
• Enhance your brand recognition

Increase traffic to your eCommerce store

Our product description writing service includes the use of keywords incorporated naturally within the text to enhance your website’s SEO and we ensure that every description is 100% original. Far too often, sellers simply duplicate the copy written by manufacturers in their eCommerce stores, not realizing that this is doing more harm than good.

Google, for example, actually penalizes websites that have duplicate content. By creating product descriptions that are unique, Google recognizes the originality and rewards you by increasing your rankings. In turn, this increased visibility escalates the traffic to your eCommerce store.

Generate more sales from your eCommerce store

Once you’ve got the traffic to your eCommerce store, you need to convert those visitors to buyers. Our writers produce enticing copy that makes your readers feel they simply must buy your products without needing to search for comparisons elsewhere. With easy-to-read descriptions that are scannable while still being detailed, your readers can quickly discover the main product features and realize why they need those products without delay. Without being sales, your product descriptions cleverly turn initial curiosity into definite sales.

Enhance your brand recognition

Having generated more sales with your unique product descriptions, you need to keep the momentum going. Converting a visitor into a customer is one goal that has been achieved but you really want that customer to return to your eCommerce store to make purchases over and over again.

To do this, a good product description has to effectively reflect your brand’s character. Your customers want to feel excited about your products and know that your trusted brand stands for quality, provides exceptional service, and offers more than its competitors.

How our product description writing service works

Place your order within minutes

When you’re ready to benefit from our premium writing service, you simply place your order via our website and leave the rest to us. All you need to do is stipulate how many words you would like in the product description, provide the product’s URL and add any additional requests, such as a meta title and meta description.

Sit back and relax while the writer creates your content

Once you have submitted your content request, one of our professional writers will get to work creating original, optimized copy for you. We provide a fast turnaround service so that you will receive your product descriptions within 2 to 3 days, depending on the size of your order.

Receive, review and publish your new product descriptions

These product descriptions are ready to publish so when you have checked them and are happy with them, you can simply add them to your website and look forward to the results. If for any reason you are not satisfied with the product descriptions, they will be revised by our writers until you are or you will receive a full refund.

Benefit from Morex’s product description writing service

What makes our service the best choice for your eCommerce business? For a start, our written content sells. Our qualified writers have produced engaging product descriptions for over 2,000 eCommerce companies around the world. These have resulted in increased traffic and high conversions, making us a trusted name when it comes to content writing solutions. We also offer:

• Samples of our writers’ work
• Competitive pricing for a premium service
• Discounted pricing for large orders
• A fast turnaround
• Revisions if you are not fully satisfied with your order
• A full refund if the revisions don’t meet your approval

See samples of our writers’ work

Take a look at a selection of product description samples written by our professional writers. Click on our sample links and you’ll be taken to product descriptions that are live on our clients’ eCommerce stores. These samples give you a chance to see the different styles our writers use to suit each client’s brand and the high quality of copy that you can expect for your product descriptions.

Competitive pricing for a premium service

We ensure you receive nothing but the best from our premium product description writing service but you can rest assured it does not have a premium price. Our affordable service starts at just $9 per 100 words.

Discount pricing for large orders

You may have just one or two products you would like to be written about, perhaps to check that you are happy with our high level of service. When you have a range of products that you require descriptions for, however, we can offer you a discount. This helps to ease your costs for a high volume of product descriptions. When you submit an order of over $100, a 25% discount will automatically be applied during the checkout process.

A fast turnaround

We understand how eager you are to publish new content on your eCommerce store, benefiting from increased traffic and sales. With that in mind, we ensure you receive your high-quality product descriptions no later than 2 or 3 days from the time you submit your request, depending on the size of your order.

Revisions if you are not fully satisfied with your order

If you were hoping for a slightly different outcome from the descriptions you received, it is not a problem. Let us know what changes you would like to be made and our writers will amend the copy for you.

A full refund if the revisions don’t meet your approval

Should, for any reason, you still not be satisfied with the revised product descriptions, we will provide you with a full refund.

Stand out from your competitors and boost your sales

Are you ready to place your brand ahead of your competitors? Take advantage of our affordable yet premium product description writing service to increase your traffic and sales exponentially.